You may have heard of blogging but not be sure what it is or why so many people are doing it. If so, you’re far from alone–lots of people are curious about blog posting. If you’re wondering what running a blog is and how it can benefit you, this article can provide you with information and tips to expose you to the world of blogging.
Make sure that any important information on your page is placed in an area that is easy to view on any computer screen. Your site needs to be easy navigable for your readers.
It is crucial that you understand who your audience is. If you are aware of where your visitors spend the most time, such as on social media sites, then you want to do the same thing. They want to believe that you are similar to them in order to trust the information that you post.
Search Engine Rankings
If you use back links appropriately, you will attract readers who are interested in your blog topic, as well as raising your search engine rankings. If those search sites see your site as interesting and authoritative, your search engine rankings will rise accordingly. The best way to become an authority is to have the links of other blogs. When other blogs link to yours, it is called back linking. You should have backlinks from a variety of sites, not just one.
Blogging for business and pleasure are both pretty simple, but it’s important that you are passionate about your blog’s topic. If you cannot choose a topic that you’re passionate about, odds are that you’re going to allow the blog’s upkeep to fall by the wayside.
Windows Live Writer can be a great asset. This is a simple program which is easy to begin using. It’s true that there is a bit of Windows vendor lock-in because it’s a Microsoft product, but it does do a better job than similar products for Mac. The thing that is good about Windows Live Writer is that it’s free to use.
Make sure your blog posts are peppered with links. For example, you can include links to articles that you have written in the past and to blog entries on other websites that contain relevant and interesting content. If you make factual claims, reference the source to support your claims via a link to an article. Only link to credible sources such as news sites or university studies. Doing this will let people know that what you’re saying is accurate.
Search engine optimization is just as critical for a blog as it is any web site. As you wish to appeal to the widest range of viewers possible, then it is important that the blog is visible within search results. Use key phrases which match your content and use them throughout your blog, in titles, ALT tags and the content itself.
Make certain you have a plan in place for blogging. Get a plan in place before you begin, just as if you were planning to start a business. When you realize that running a blog is a business, you will see the need to take that same step. This gives you more focus and lets your meet any goals that you set up beforehand.
Do not make too much use of keywords, ads, images or plug-ins on your blog. This will only cause you to get flagged by search engines and make it harder to find you. Instead, write in a conversational tone that flows naturally.
Avoid using text talk when you’re writing on your blog site. Proper writing techniques should be used, since text talk will prevent people from taking you seriously.
Try to keep your blog unbiased and neutral, especially if you include religious or political content. You might not want to allow people who disagree with you to post their comments. However, you probably do not want your blog to have a reputation for censorship.
Making comments on other blogs can be very helpful in attracting visitors to your blog. It is easy to use Google Reader for the purpose of tracking other blogs that interest you. It’s a great idea to post regular comments, in fact post them anytime you have something to say!
When adding video-based content to your blog, ensure that the videos work with nearly any kind of Internet connection. Remember that not everyone has a high-quality Internet connection. If your videos load too slowly, or worse, don’t load at all, your visitors will go elsewhere.
When you begin your blog, introduce yourself and your topic. Put this introductory material out there right away. You can also include some photos of yourself or your subject. There is no need to post a photo of yourself if you are wary about revealing your personal information. Any pictures should, however, represent you and your attitude.
Make sure your blog is updated often. To retain visitors and increase traffic, you must frequently provide new content. Without a relatively steady supply of interesting, relevant content, readers will have few reasons to come back. At a minimum, you should make at least one post per day.
After reading this article, you should be prepared to get started with blogging. Use what you have learned here and apply it in your writing a blog to help yourself succeed.
Posted, by Barb in Blogging Tags: Audience, Blogging, Blogs, Business And Pleasure, Computer Screen, Engine Search, Important Information, internet connection, Job, Microsoft, Microsoft Product, Odds, Search Engine Rankings, Search Rankings, Similar Products, text talk, Upkeep, Wayside